Portland Press Herald / Maine Sunday Telegram
DISPATCHES: Hannaford pulls advertising over breach-related reports
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Dispatch first published Wednesday, April 9, 2008
From staff and news services April 10, 2008

PORTLAND

The Hannaford supermarket chain is pulling advertising from WGME-TV, according to the station.

WGME`s Web site says the Scarborough-based grocery company took the action because of what it calls "aggressive" reporting of a security breach that put the credit and debit card information of millions of consumers at risk.

WGME says it asked Hannaford if its coverage included any factual errors, but Hannaford only said the coverage has been too "aggressive." The station says it made several attempts to ask Hannaford for more information, but got no response.

News 13 General Manager Terry Cole is quoted on the Web site saying all of the station`s news decisions are made independently of its sales efforts.

 


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